Chaika Nail Atelier

For this project, I launched an Instagram page completely from scratch and have been managing its comprehensive growth for four months now (as of June 2026). As part of this collaboration, I handle all content creation: from developing and implementing the content plan to filming, video editing, and designing graphic posts myself.

Additionally, I manage daily Stories, create structured Highlights, handle copywriting, and set up targeted advertising to attract a local audience. A mandatory part of my role is conducting monthly analytics to optimize the strategy.

The main achievement during this period was acquiring over 60 new clients for the studio directly through the Instagram page. Furthermore, to scale the brand, I recently launched a TikTok page, which is currently in the initial stages of active promotion.